Overview

If life doesn't have those things that matter, then it's just not worth it.

He's a motorsports competitor and stunt performer, winning championships and X Games gold medals in major events like supercross, motocross, freestyle motocross, and rally racing. Never a challenge too daring, Travis Pastrana also competed in the NASCAR Nationwide Series for Roush Fenway Racing and the Global RallyCross Championship for Subaru Rally Team USA, where he strung together a number of Top 10 finishes.

Pastrana's a household name in sports. He's amassed over 10 million followers across his social media platforms. Yet even more impressive than the wins and social influence, Pastrana co-founded NitroCircus, which in 2013 merged with the Raine Group, and is considered a billion dollar sports franchise, according to Forbes.

Talk about the modern athlete, Pastrana is the best in the world, creates premium content, launched an event circuit, hired employees, raised money, and is now taking his sport to all new heights.

In this episode, we’ll talk about "the flow state" of action sports athletes, how they put their lives on the line, and how Travis is a man of "commitment to the task". Pastrana lets us into his world of fitness and nutrition, injury recovery (there has been a lot), and how to start a sports league.

Travis Pastrana

Travis Pastrana

Motosports Champion and Nitrocircus Co-Founder

Show Notes

5:00 Safety in motor sports
8:25 First dirtbike
11:20 Mental aspect in sports
15:20 Complexity between business and fun
18:25 Relative risk
22:00 Confidence and decisiveness
31:45 Intentions behind your passion
35:30 Income in action sports
41:40 Transition to live events
47:00 Media in business
55:55 Creating an event around media
59:40 Evolving from creator to venture
66:10 Building events for your audience
72:30 Developing a social media presence
76:15 Injuries

Media